ByteDance News: Outlandish Launches Hybrid Store With TikTok Integration

ByteDance Unicorn News - November 20, 2024

Outlandish, an e-commerce startup, has unveiled a new experiential store in Santa Monica, blending livestreaming with in-person retail. The store features live product sales on TikTok Shop, owned by ByteDance, aiming to replicate the success of China's Douyin. Plans for expansion to Mexico and Spain are set for 2025.

Sources
https://www.businessinsider.com/creator-startup-outlandish-opens-new-hybrid-shopping-experience-in-la-2024-11

Outline
(00:00:00) Introduction
(00:00:28) New Hybrid Shopping Experience for TikTok Era

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